Children who watch Spider-Man are more likely to enter careers involving science and mathematics.
Children between the ages of 7 and 12.
One out of every thousand children across the United States.
One half of the sample will regularly watch episodes of Spider-Man the animated series, especially episodes focusing on utilization of science and math skills.
One half of sample will not watch episodes of Spider-Man.
Children who watch Spider-Man the animated series show significantly more interest in science and mathematics than children who do not. These children then become more likely to choose a career in science or mathematics when they become adults.